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I'm Charlotte Tomkins. I help artists, small businesses, and publishers use social media with more clarity, confidence, and a lot less stress.
I'm Charlotte Tomkins. I help artists, small businesses, and publishers use social media with more clarity, confidence, and a lot less stress.
You make beautiful things. Let's help more people find them.
You make beautiful things. Let's help more people find them.
Social media can feel like a full-time job on top of your actual work. I run workshops and offer personal coaching to help artists, makers, and ceramicists build a social presence that feels authentic — and actually brings in sales, commissions, and community.
Consistent, credible social media, without the overwhelm.
Consistent, credible social media, without the overwhelm.
Whether you need a clear strategy, a fresh audit of what's working, or a focused hour to get unstuck, I work with small and medium-sized businesses to make social media manageable and effective.
Social media for publishers, societies, and researchers.
Social media for publishers, societies, and researchers.
With two decades inside the academic publishing industry, I understand your audiences, your governance, and your communication challenges in a way most social media consultants simply don't.
Hi, I'm Charlotte.
Hi, I'm Charlotte.
I've spent over a decade working in social media across B2B and B2C - and even longer in academic and trade publishing. A few years ago I also became a practising ceramicist, which completely changed how I think about marketing for makers.
I know what it's like to be the person doing the creating and the person trying to show up online. I bring that same practical, human approach to every client I work with, whether that's a potter selling work from their studio, a small business trying to grow, or a publisher navigating complex audiences.
Social media doesn't have to feel like a performance. Let me help you make it feel like you.
How I can help
How I can help
Workshops
1:1 coaching
Group coaching
"Charlotte played a pivotal role in helping us cut through the noise and find a clear, confident direction. She created a space where we felt comfortable asking questions, exploring ideas, and growing our confidence."
"Charlotte played a pivotal role in helping us cut through the noise and find a clear, confident direction. She created a space where we felt comfortable asking questions, exploring ideas, and growing our confidence."
— Vita Bakunas, Small Business Owner
— Vita Bakunas, Small Business Owner
"Charlotte is an outstanding social media leader and a truly exceptional creative strategist. Her ability to craft compelling narratives, build strong digital engagement, and think strategically makes her a powerhouse in the field. Beyond her professional expertise, Charlotte is an absolute pleasure to work with — always bringing positivity, collaboration, and fresh ideas to the table."
"Charlotte is an outstanding social media leader and a truly exceptional creative strategist. Her ability to craft compelling narratives, build strong digital engagement, and think strategically makes her a powerhouse in the field. Beyond her professional expertise, Charlotte is an absolute pleasure to work with — always bringing positivity, collaboration, and fresh ideas to the table."
— Nakul Ghai, LinkedIn (formerly Wiley)
— Nakul Ghai, LinkedIn (formerly Wiley)
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